by Joshua Elliot on 19/07/2010
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Local business has been a long forgotten area in Internet marketing, but is now currently a hot topic that has been making a lot of people some money, some has made over $10,000. I have a friend who made $100,000 a month with 20 businesses. One of the businesses is making him an average of $10,000 per month.
I must say that using PPC to reach your local business is one of the easiest way to make money online, and most of the local business owners do not know how to use PPC properly and not engage in a PPC consultant to help them get the most out of PPC. This is good news for us who have been using PPC to make money.
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by Joshua Elliot on 19/05/2010
There are a lot of PPC consultants out there with Adwords Qualified Professionals, or Yahoo PPC Qualified Consultant, but most of them have not use PPC to generate income for themselves yet. They are just like stock brokers who are trying to sell you stocks, yet they have not invest in it yet.
That is a very sad thing, and of course there are real PPC consultants who knows what they are doing, and will help you in driving targeted traffic, and at the same time lowering your PPC cost.
The question now is, how do you find these PPC consultants who are experts and can help you drive targeted traffic, making you money in the end? [click here to continue…]
by Joshua Elliot on 06/05/2010
How do you rectify when you have 1000 impressions and no clicks? First of all, the problem lays in the click through rate of the ad. That is to say your ad copy.
If your ad copy is not compelling for someone to click and find out more, then the ad copy is a failure.
How do you test your ad copy if they actually work? [click here to continue…]
by Joshua Elliot on 25/04/2010
Cost Per Click (CPC) in Adwords is the cost of each click when someone searches and found your PPC ads relevant, this is the price that you pay for the traffic from Google. So if you have a high cost per click, it just means that you have a very competitive keyword and that a lot of your competitors wants a position in the first page of the search result as well.
In my previous post, on High Cost Pay Click, Competitive Market, What To Do!, I shared on how to rectify when you have this situation.
Today, I will go further on why the cost per click will continue to increase in cost, and how you can further solve this ever increasing cost per click problem by just changing a very simple yet not known to a lot of PPC users. [click here to continue…]
